Project Overview
Paint Florence: an unforgettable artistic experience surrounded by light, history, and inspiration.
This plein air workshop is designed for those who want to experience art in its purest form - painting outdoors in some of Florence's most inspiring locations. Each session focuses on observing light, color, and atmosphere, while exploring different techniques and materials, tailored to each participant's level and personal style.
Through personalized guidance, I share my creative process and the fundamentals of painting on location: from composition and perception to capturing the spirit of a place and translating it into your own artwork. It's not just about learning how to paint - it's about connecting with the city, its history, and yourself, in a place where art is part of everyday life.
Workshop Options
Half-day Workshop -
3 to 4 hours A short but powerful creative experience. Perfect for travelers who want to discover Florence through painting.
Includes introduction, live demonstration, and guided painting session.
From €90 per person (materials included).
Full-day Workshop -
6 to 7 hours A full immersion in the creative process, exploring composition, color, and light throughout the day.
Morning session: structure and composition
Afternoon session: color, texture, and final touches.
Includes lunch break and group feedback.
From €160 per person (materials included)
2 to 4-Day Program An extended experience for those who wish to dive deeper into plein air painting. Each day takes place in a different iconic location - such as Piazzale Michelangelo, the Arno River, or the Boboli Gardens - allowing you to explore various lights and moods of Florence. From €300 to €600 per person (depending on duration and materials).
Additional Information
• Group size: up to 6 participants (for a personal experience).
Optional add-ons:
• Private session (1:1) → +30%
Booking All sessions take place in inspiring outdoor locations and include artistic guidance, materials, and light refreshments.
- Discover Florence through a different lens - your own.
Practical Info:
Level: open to all, no previous experience required.
Languages: English, Spanish & Italian.
Materials: provided or available on site.
Group size: up to 6 people for personalized attention.
Discover Florence through a different lens — your own.
What People Say
"I had never painted before, but something drew me to Juano’s plein air session by the Arno. He made me feel completely at ease, guiding me step by step while letting me explore. By the end of the class, I had created something I was proud of — and I’ll never forget the feeling of painting under the Tuscan sun. Juano’s passion is contagious, and his way of teaching is both inspiring and approachable."
"As a self-taught illustrator, I was looking to improve my use of color and composition. Juano’s classes in the streets of Florence gave me exactly that: clear teaching, adapted to my level, and in an incredibly inspiring setting. He helped me break through technical blocks and see the city through a painter’s eyes. Highly recommended."
"Tomar clases de pintura al aire libre con Juano fue una de las experiencias más enriquecedoras de mi viaje por Italia. Pintar rodeado de historia, con la guía de alguien tan apasionado por el arte y la ciudad, hizo que cada sesión fuera única."
